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Tuesday, September 21st, 2010

Per the American Airlines corporate communications office in Fort Worth, Texas—As people around the world prepare for Oktoberfest merriment, AA is showcasing Germany as its featured destination by celebrating the country’s culture with the new Leder Posin’ photo contest, currently highlighted on the company’s AAdvantage® MilestonesTM online travel guide.

The Leder Posin’ photo contest, which runs from Septempter15-October 15, encourages customers to submit photos of people dressed in lederhosen or any traditional German attire at Oktoberfest celebrations or other global tourist attractions for a chance to win a grand prize of 275,000 AAdvantage miles. After the submission period, ten finalists will be chosen to each receive 25,000 miles. Milestones visitors will then be able to vote for their favorite photo, which will award the grand prize winner an additional 250,000 miles. Photos can be uploaded to the Leder Posin’ photos gallery at www.aa.com/milestones.

In addition to the photo contest, customers who visit the Milestones online travel guide and vote for their favorite photos will be entered in a sweepstakes for a chance to win 100,000 AAdvantage miles. Voting runs from November 1-30. For more information on the AAdvantage program, including a list of participating companies, visit www.aa.com/aadvantage.
 


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